Robbie Venter

6 August 2026 · 6 min read

Why Families Should Think in Generations

The third generation usually loses it — not because of markets, but because nothing was transferred except money.

I think families need to ask a harder question about wealth. Not just, how much can we leave behind? But, what will the people who receive it know how to do with it? Those are not the same question. Money can pass from one name to another without much difficulty. Judgement cannot. Neither can responsibility, or a sense of what the family is here to do. When I talk about building what outlives you, I don't mean leaving behind assets alone. I mean preparing people who can carry those assets with understanding and purpose.

Why does the third generation usually lose it? I don't think the main answer is markets. Markets are not the heart of this problem. The problem is that nothing was transferred except money. One generation understands what it took to build. Later generations receive what was built, but not necessarily the judgement behind it. They have the result without the understanding that produced it. It's a bit like handing someone the keys to a house without teaching them how to look after it. The keys give them access. They don't make them ready for the responsibility.

Now, I am not saying that leaving money to your children is wrong. There's no criticism here of wanting to give them a better start. Of course we want that. But what do I mean by a better start? Do I mean fewer difficulties, or a greater ability to deal with difficulties? Those can be very different things. If I remove every financial decision from a child's life and then expect them to make sound decisions once they inherit, I've left the learning rather late. I've prepared the inheritance. I haven't necessarily prepared the person.

So I see the transfer of wisdom as the primary work. Not something we get to once the financial arrangements are done. And wisdom, in this setting, needs to be made plain. Why did we make that decision? What did we choose not to do? What responsibility came with owning this asset? Children need access to the thinking, not just the outcome. If all they ever hear is that an investment went well or badly, they haven't heard enough. I want them to understand how a judgement was reached, including where there was uncertainty and what had to be weighed.

That means teaching children how capital actually works. I don't mean making them fluent in impressive financial language. I mean helping them understand the difference between spending money and putting money to work, between owning something and being responsible for it. What does this asset require from us? What happens if we take from it without thinking about what it needs? These are ordinary questions, but they matter. I would rather a child could explain a simple decision in their own words than repeat terms they don't understand. The point is understanding they can use, not language they can perform.

But understanding cannot remain a conversation around the table. At some point, there has to be a real stake. What do I mean by real? I mean a decision that belongs to them, with an outcome they have to pay attention to. Not an exercise where the parent quietly makes every choice and the child gets praised for participating. I mean responsibility that is appropriate to their readiness, given early enough for learning to happen. We cannot keep all the judgement in one generation and then wonder why the next generation hasn't developed any. There has to be room to practise.

And that asks something of the person who built the wealth. If I say I want my children to become responsible, am I willing to let them take responsibility? Or do I only want them to agree with me? That's worth sitting with for a moment. Teaching judgement is not the same as teaching obedience to my financial preferences. I can explain my reasoning. I can set boundaries. I can stay involved. But if every decision must come back to me, then the family's ability to decide still lives in one person. That is not yet a transfer.

There is another part of this that I think families can leave unspoken for too long. What is the family for? Most people can tell you what they don't want. They don't want the money wasted. They don't want conflict. They don't want the children to struggle. Fair enough. But what do we want to build together? What should these resources make possible, and what responsibilities are we prepared to carry? A list of things to avoid is not a shared purpose. If we want the next generation to carry a mission, we need to be clear about what that mission is.

By mission, I don't mean a polished sentence that everyone forgets as soon as it's written. I mean a purpose that helps the family make actual choices. Something we can return to when one person wants to spend, another wants to invest, and someone else wants to do something entirely different. What are we trying to serve here? Why are we keeping this asset? Why would we let it go? I want the purpose to be clear enough to guide a decision. Otherwise, we have words about legacy, but no shared understanding of what we are meant to carry forward.

Shared purpose doesn't mean every child must have the same interests or live the same life. That's not what I'm arguing for. Nor does thinking in generations mean asking people to preserve every decision I ever made. The aim is to pass on judgement, not to prevent anyone from using it. A family needs enough shared understanding to know what matters, and enough responsibility in its members to act on that understanding. If the only thing holding everyone together is an inheritance, then the family has something to divide. A mission gives them something to carry together.

This changes what I would look for when asking whether a family is doing well. Yes, I would look at the balance sheet. It matters. But I would also ask who understands it, who is learning to make decisions, and who can explain the purpose behind it. Are we transferring responsibility, or simply retaining control? Are we teaching the next generation how capital works, or hoping they will work it out later? The balance sheet is the by-product of that deeper work. It is not a substitute for wisdom, responsibility and shared purpose moving from one generation to the next.

That's why I think in generations rather than only in inheritances. An inheritance asks what I will leave. A generational view also asks who will be ready to receive it, and what they will understand themselves to be responsible for. I don't just want to hand over the keys and hope the house stands. I want the people who come after me to understand how to care for it and why it matters. Wealth can transfer without that work. Enduring families cannot depend on wealth alone. A family with a mission is far harder to dissolve than a family with an inheritance.

If this is the kind of thinking you want to build on, start by finding out how you are wired to create wealth.

This one is filed under Legacy, part of what I believe about legacy.